Matt & Nat
Emslie Creative started working with the Canadian vegan accessories brand, Matt & Nat in 2015. The brand has since been featured in Grazia, Stylist, ELLE, The Guardian, The Evening Standed, The Times and Refinery 29. Emslie Creative has launched the brand in retailers including John Lewis, House of Fraser, Anthropologie and the collections continue to be stocked in ASOS and Urban Outfitters. The vegan lifestyle is continuing to grow within the UK and European market and the team are proud to be working with a fantastic brand during this movement.
Celebrities including LA based Louise Roe continue to be integral when it comes to selling product. Louise is a style influencer and a trend setter who creates an instand buzz about brands she loves that buyers acquire, and consumers ultimately therefore purchase.
We have excellent contacts with celebrity stylists and we have personal relationships with celebrities in the UK and US. We endeavour to offer a personal service to key celebrities and either gift or lend key pieces for events and TV appearances.
Emslie Creative were the first PR agency in the UK to represent the brands. Emslie Creative consequently worked extremely closely with Creative Director and celebrity, Nicole Richie and her PR, marketing and design teams in Los Angeles and New York. Emslie Creative arranged cover shoots, interviews and product placement. During the 18 month contract, Emslie Creative increased brand awareness for Nicole Richie and her fashion labels in the UK.
Emslie Creative started working with Pad Lifestyle in 2015. The store had recently opened and the team were appointed to work on their PR and brand awareness. Since then, the brand has featured in multiple magazines including ELLE Decoration, Living Etc, House & Garden, Country & Townhouse, The Times, The Guardian, and fashion titles such as Grazia. In 2017, Emslie Creative and Pad Lifestyle joined forces to create an interactive interior showroom in London. Pad Lifestyle are based in Edinburgh and Emslie Creative are the London representative. The team work with commercial and corporate companies to build brand awareness on a larger scale than previously.
Two Angle Look Book campaign
Emslie Creative started working with Paris based, Two Angle in September 2012. Emslie Creative launched a brand new campaign.
For AW13, Emslie Creative were given creative realm to Art Direct the ‘new look’ AW13 collection. For the first time, the campaign look book was shot in east London with model Billy Huxley in collaboration with Yin & Yang. Emslie Creative art directed the look book. The campaign was huge a success and Emslie Creative continued to shoot further campaign collections.
Emslie Creative started working with the brand on their PR from their launch in 2013. The website's USP is that they stock hard to find brands sourced abroad from the US and Australia.
The main focus of the campaign was to drive traffic to the website and grow brand awareness. Due to the nature of the product available, the press and celebrity interest grew very quickly. Our contacts from reality TV and Influencers wore the product to events, on TV and on their social media platforms. The Daily Mail 'Fashion Finder' team featured all of celebrities wearing the clothes which in turn, drove traffic and sales on the website. The team placed news stories in LOOK, Grazia and Glamour magazine.
Skargaarden three month PR campaign
Emslie Creative started working Skargaarden in 2018. The Swedish based brand was unknown to the UK market, and in three months the team achieved phenomenal coverage in titles including ELLE Decoration, Living Etc and The Times Home supplement.
The coverage achieved in three months, resulted in increase traffic to the Skargaarden website and direct sales.